М Проспект » Consumer research https://m-prospect.com/en/ Market and social research agency Tue, 08 Jul 2025 22:08:18 +0000 en-US hourly 1 http://wordpress.org/?v=3.8.1 PGM – Research on best brand https://m-prospect.com/en/pgm-research-on-best-brand/ https://m-prospect.com/en/pgm-research-on-best-brand/#comments Thu, 06 Feb 2014 15:39:33 +0000 http://m-prospect.com/?p=1226 PGM (Product Group Manager) is a brand research (which brands consumers know, use, where do they buy them and so on). This is the largest study on the territory of ex Yugoslavia and is being conducted at the same time in six states (Bosnia and Herzegovina, Croatia, Macedonia, Montenegro, Serbia and Slovenia).

The research helps merchants and producers to better understand the needs and habits of the consumers, thus enabling them tailor their supply according to the needs of the consumers.

]]> https://m-prospect.com/en/pgm-research-on-best-brand/feed/ 0 Mystery shopping https://m-prospect.com/en/mystery-shopping/ https://m-prospect.com/en/mystery-shopping/#comments Thu, 31 Oct 2013 13:31:22 +0000 http://m-prospect.com/?p=1095 Research for one of the three leading mobile operators in Macedonia. Trained interviewers acting as mystery shoppers, explored whether employees are trained for offering new services to all potential buyers.

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