М Проспект » Market

Central location test

mprospect — Fri, 30 May 2014 11:04:34 +0000

Exploring the central location in order to find out the views and experiences of users of this product.

210 respondents:

180 Albanian women aged between 25 – 45, direct users of the product

30 Albanian men aged between 25 – 45, direct users of the product

Brand Tracking 2014

mprospect — Fri, 30 May 2014 07:58:59 +0000

Research for one of the three leading mobile operator in Macedonia, to determine its current market position in the country. Compare between mobile operators: T-Mobile, ONE, VIP , DzaBest and Albafon.

PGM – Research on best brand

mprospect — Thu, 06 Feb 2014 15:39:33 +0000

PGM (Product Group Manager) is a brand research (which brands consumers know, use, where do they buy them and so on). This is the largest study on the territory of ex Yugoslavia and is being conducted at the same time in six states (Bosnia and Herzegovina, Croatia, Macedonia, Montenegro, Serbia and Slovenia).

The research helps merchants and producers to better understand the needs and habits of the consumers, thus enabling them tailor their supply according to the needs of the consumers.

Research on milk and dairy products

mprospect — Thu, 31 Oct 2013 13:32:02 +0000

The research project is to determine the habits of consumers for milk and dairy products through a telephone survey of a national sample of 500 respondents and an additional 100 participants who are a regular users of the product.

Mystery shopping

mprospect — Thu, 31 Oct 2013 13:31:22 +0000

Research for one of the three leading mobile operators in Macedonia. Trained interviewers acting as mystery shoppers, explored whether employees are trained for offering new services to all potential buyers.